Businesses are always taking opportunities for growth and are looking to expand to new markets. One of the emerging areas where a lot of companies are looking to build a presence nowadays is Asia. Acquiring new customers in a new market and then serving them means that all these companies would need a website / digital footprint to serve the target audience.
In this session, we will discuss about the details you should keep in mind when building a website for the Asian market and how you can best tailor their experience on your website by analyzing the following:
Cultural context and differences. Targeting your audience
Design & Content
Domain names, Multilingual
Data Tracking and other technical aspects
Adriana MosnoiSenior Project Manager @ FFW
Adriana has more than 7 years of experience in project management. She possesses a great knowledge of web technologies and helps companies develop complex digital solutions that ensure their success. With plenty of experience in public speaking, ranging from communication and coordination of volunteering groups and youth organisations, internal company presentations, to client and technical teams consulting and training, Adriana likes to share her knowledge and help others improve the work they do. Recent DrupalCamp sessions include presentations at Moldcamp, DrupalCamp Kyiv, DrupalCamp Transylvania.